Everybody loves Formula 1 None more than Salesforce with their sponsorship and customer stories about how Formula 1 is transforming the way they engage with their fans using data. Formula 1 is a Data Cloud success story. The numbers speak for themselves: Data Cloud enables Formula 1 to connect fan data across properties in real…
This was the presentation at Mile High Dreamin’. Below is the “quick and dirty” video from an iPhone with rough edits. There will be an official video that the organizers recorded and it will be uploaded to the MHD YouTube channel in the future. Here is a link to the deck Here is the transcript…
Dreamforce is less than 30 days away. So Salesforce and partners like Elements.cloud are working hard to make it a valuable experience. So to help you plan, we’ve produced some great content based on over 15 years of attending Dreamforce and living in San Francisco. Insiders Guide to DF24 This includes what to expect, 20…
3 myths busted, 3 realities exposed We’re not a huge company. We have less than 250 users. We have Salesforce Sales and Service Cloud. But we also have a large number of other systems that have core customer data: marketing, training academy, support, finance, and Elements.cloud usage. We’ve implemented Data Cloud to get a consolidated…
Bosch is multinational engineering and technology company founded by Robert Bosch in Stuttgart in 1886. It is best known for its automotive parts, refrigerators, and power tools with nearly $100 billion in revenue. It has embarked on a significant shift from a product-centric to a software-centric enterprise to respond to changing markets. The Mobility division,…
There are flurry of blogs helping newbies and returning offenders survive and thrive at Dreamforce, and every blog says you should network and make connections. And you should. But how? It’s scary. Striking up a conversation with a total stranger can be difficult and awkward. You summon up the courage to start a conversation and…
What is IMPACT? The IMPACT events started with a virtual Summit and then a series of in-person events in Europe and North America. There are some common themes from the events that encapsulate the state of the Salesforce ecosystem. The power of aggregation The events enable professionals from around the ecosystem to come together to…
Zen Passenger to Distressed Passenger Yesterday I was officially a “Distressed Passenger”. Their title, not mine. I’m a very Zen passenger. Provided that I have the same number of take-offs as landings, then I’m happy. I understand the logistics of running an airline are complex. So I’m also calm when things don’t quite work. And being…
We’re all different It is very easy to design webpages or applications and only consider how you see the screens. How often do you watch someone else who is new to the screen approach it in the “wrong way,” i.e. not how you intended it to be used when you built it? And that is before…
Send the elevator back down The talent gap is widening and everyone in the ecosystem has a responsibility to share their knowledge to help those coming up behind them. There is the famous quote from Edith Piaf, “When you’ve reached the top, send the elevator back down for the others”. It has been repeated and amplified…
Technical debt has a real cost Technical debt kills the application’s agility making it slower and more expensive to make changes. It can even hit performance and open up security flaws. Often the true cost of this technical debt is hidden and is not immediately apparent to the business users. Tech debt is often described…
How helpful is your help text? Bad data is junk food for AI. Data quality relies on end-users entering the correct data in the correct fields. Confused users, or users confronted with a page of fields, are a recipe for disaster. A recent Change Intelligence Research report shows the alarming number of fields that users…
