2 weeks to go to Beta

We can’t wait. It is really great to see all the pieces coming together after all the months of planning and development. The Elements software will be available as beta at 12 noon PCT on 29th February. Webinar Overview We will run two webinars to demo the software and talk about the roadmap for March […]

THE FIRST $100M ARR IS ALWAYS THE HARDEST

Next week is the annual SaaStr conference – THE event for startup and growing companies. The tag line is “THE FIRST $100M ARR IS ALWAYS THE HARDEST”. It is going to be an overwhelming week. All 5,000 seats are sold and a huge line up of sponsors, so great networking opportunities and 150 speakers so […]

Processes make you more creative

[READ TIME: 5 mins] A great article by  Wade Foster from Zavier on the Hubspot blog called Why the Best Marketing Teams Embrace Process talked about the importance of process to marketing. The heart of the discussion is that marketing is more science than art. But the best marketing organisations combine both. The worst teams hope that their […]

Process is at the heart of disruption

Over the last five years, industry after industry has seen disruption due to the combined forces of cloud, social, mobile, and big data. Each of these forces on their own is a powerful agent for change, but in combination, they’re deadly. As far back as 2011, Mark Andreessen summarized the current phenomenon with a simple […]

50 days and counting

  Launch date: Feb 29th “Are we on track for beta on Feb 29th?”  YES.  This is the question that all of you wanted to ask. And then. “Is the ‘Elements Process Knowledge’ application still going to be free?”   YES. So firstly, thank you for your patience and the wide ranging support and input. Delivering […]

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